THE ‘WHITE HOUSE’ WELCOMES TAMARA ECCLESTONE AS ULTIMO COUTURE’S FIRST LADY
Model and TV presenter unveiled as the new face of SS11 Ultimo Couture womenswear collection
Tamara Ecclestone, daughter of Formula 1 boss Bernie Ecclestone, will showcase the latest dazzling Ultimo Couture collection designed by the creators of the UK’s leading lingerie brand, Ultimo.
Tamara, pictured in the impressive grounds of The White House, Ealing, has been signed to front the Ultimo summer, autumn and winter 2011 campaigns for both Ultimo Lingerie and Ultimo Couture.
The gorgeous 26-year-old socialite looks a billion dollars in the stunning summer collection, available exclusively from Debenhams stores, www.debenhams.com and www.ultimo.co.uk
Michelle Mone OBE, creator of Ultimo said, “Tamara is so elegant and beautiful, when I met her I knew straight away that she’d be perfect for Ultimo Couture. She’s had a fairy-tale life, but she’s incredibly down to earth and brings something entirely new to the brand.”
Tamara Ecclestone said, “Ultimo Couture is so glamorous, beautifully designed and such great value - even I love a fabulous bargain! The summer collection is amazing and because each design is so flattering there’s a dress to suit everyone.”
All figure-flattering dresses feature Ultimo’s unique integrated support in the bodice for added confidence, comfort and support.
The new Ultimo Couture summer collection is available from Debenhams stores, www.debenhams.com and www.ultimo.co.uk priced from £200 to £325.
Model and TV presenter unveiled as the new face of SS11 Ultimo Couture womenswear collection
Tamara Ecclestone, daughter of Formula 1 boss Bernie Ecclestone, will showcase the latest dazzling Ultimo Couture collection designed by the creators of the UK’s leading lingerie brand, Ultimo.
Tamara, pictured in the impressive grounds of The White House, Ealing, has been signed to front the Ultimo summer, autumn and winter 2011 campaigns for both Ultimo Lingerie and Ultimo Couture.
The gorgeous 26-year-old socialite looks a billion dollars in the stunning summer collection, available exclusively from Debenhams stores, www.debenhams.com and www.ultimo.co.uk
Michelle Mone OBE, creator of Ultimo said, “Tamara is so elegant and beautiful, when I met her I knew straight away that she’d be perfect for Ultimo Couture. She’s had a fairy-tale life, but she’s incredibly down to earth and brings something entirely new to the brand.”
Tamara Ecclestone said, “Ultimo Couture is so glamorous, beautifully designed and such great value - even I love a fabulous bargain! The summer collection is amazing and because each design is so flattering there’s a dress to suit everyone.”
All figure-flattering dresses feature Ultimo’s unique integrated support in the bodice for added confidence, comfort and support.
The new Ultimo Couture summer collection is available from Debenhams stores, www.debenhams.com and www.ultimo.co.uk priced from £200 to £325.
SS11 Ultimo Couture collection
The one shoulder drape ‘Samantha’ is an elegant iridescent silver dress with luxurious hand-stitched embroidery at the shoulder and soft pleating around the waist. The shoulder embroidery is made in a shimmering metallic yarn and highlighted with matching coloured crystals and intricate beading. The dress is fully lined with concealed side zip fastening. (Length: 54cm from natural waist - £225)
For red carpet glamour the ‘Eva’ chiffon gown boasts a hand- stitched draped bodice. The waist panel is hand-draped and embroidered with pearls, crystals, bugle beads and sequins. The dress is fully lined, has a concealed side zip fastening. (Length: 112cm from natural waist - £325)
All figure-flattering dresses also feature Ultimo’s unique integrated support in the bodice for added confidence, comfort and support.
